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How tightly have you drawn the neighbourhood boundaries? Villas in the same price band can still appeal to quite different buyers if location or condition changes. Also, does the 97 days include withdrawn and relisted stock, or only uninterrupted listings? Withdrawals could make the visible...

A sensible first version seems to be: optional structured price and area fields for relevant property-thread categories, automatic unit conversion for filtering, and a visible note showing the original unit and area description. Do not make the calculated figure its own free-text tag. Trial it...